What is Competitive Advantage?

Each and every company has some unique, distinct features that not only differentiate one corporate body from another but provide an edge over the rest of the competitors existing in the market. These features that enable a company from beating the cutthroat competition and to stand out from the crowd are termed Competitive Advantages. Competitive advantages mainly constitute the factors that lead any company to either supply goods and services at a rate lower than the competitors or quality superior to the competitors. The prime reason to dive deeper into the meaning is, that the competitive advantage has a direct effect on how the company’s financial statement is going to look.

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